What is beautiful? “A strong brow, bedroom eyes, a bump on the nose,” says Bobbi. “It’s not about looking perfect. It’s about looking and feeling like yourself, only prettier and more confident.”
Even as a young girl, Bobbi was enthralled by makeup. Starting out at a small cosmetics store as a teenager, she later earned a B.F.A. in theatrical makeup at Boston’s Emerson College. Upon graduation, she moved to New York City to make it as a professional makeup artist. Bobbi’s talent and drive earned her coveted gigs with magazines like American Vogue and Self, collaborating with photographers Bruce Weber, Arthur Elgort and top models including Naomi Campbell and Tatiana Patitz.
Bobbi’s Big Idea
Ten years into her freelance career, Bobbi began developing a lipstick that “didn’t smell, wasn’t dry or greasy, and looked like lips, only better,” she says. In 1991, her 10 lipsticks debuted at the Bergdorf Goodman under the name of Bobbi Brown essentials. Expecting to sell 100 in a month, she sold 100 within the first day.
The Birth of Bobbi Brown Cosmetics
Expanding her collection beyond lipstick, Bobbi created yellow-based foundations, revolutionizing face makeup as its known today.
This change in the beauty market caught the attention of cosmetics empire Estée Lauder, who bought Bobbi Brown Cosmetics in 1995, just four years after the company’s inception. Today, Bobbi Brown retains creative control of the brand.
Bobbi continues to pursue her craft by creating the runway looks for New York Fashion Week, working with celebrated designers including Rachel Roy, J. Mendel, Erin Fetherston, Tory Burch and Cynthia Rowley.
Bobbi frequently appears on The Today Show and The Oprah Winfrey Show, and her advice can be found in syndicated columns and magazine features around the world.
Of course, you can always find Bobbi where she began—on the set. Bobbi is still a coveted makeup artist for personalities and fashion magazines.
A New York Times bestselling author, Bobbi has written five beauty and lifestyle books: Bobbi Brown Beauty, Bobbi Brown Teenage Beauty, Bobbi Brown Beauty Evolution, Bobbi Brown Living Beauty and Bobbi Brown Makeup Manual.